Shopify analytics that tells you what to do next
Your admin already tells you conversion rate is down. What it does not tell you is which template, which step, which variant, and what to change. That second question is the one worth paying for.
Behavior, not just totals
Where attention lands, where scrolls stop, where clicks turn into rage clicks.
Commerce-shaped
Reports built around products, variants, cart and checkout from the first install.
Ends in a decision
Each report resolves to a suggested change rather than to another chart.
Descriptive analytics has a ceiling
Shopify Analytics and GA4 are descriptive: they are very good at telling you what happened and reliably silent on why. That is not a flaw, it is their job. The ceiling shows up when the numbers move and nobody in the room can say what changed on the storefront to cause it.
- Conversion rate fell — on which template, and at which step?
- Add-to-carts dropped — for which variants?
- Checkout abandonment rose — at which field?
- Mobile is underperforming — because of what, specifically?
What behavioral analytics adds
Session replay and heatmaps answer the why by showing you the actual behavior behind the aggregate. The catch is volume: nobody has time to watch a hundred recordings a week. DynoWeb narrows it — sessions are surfaced because something in them went wrong, not in the order they arrived.
- Sessions ranked by friction signal, not by recency
- Heatmaps per template so a theme change does not reset your history
- Cart drop-off tracked as its own report
- Storefront errors surfaced rather than buried in a console nobody opens
Ask it directly
For questions that do not fit a prebuilt report, DynoAgent answers them against your own store data — and where an answer implies a change, it proposes the change. If you would rather query the data from your own tools, MCP integration exposes it to Claude, Cursor and ChatGPT.
How DynoWeb does it
Before you install
Does this replace Shopify Analytics or GA4?
No, and it is not trying to. Those are your source of truth for orders, sessions and channel reporting. DynoWeb sits on top and answers the behavioral why. Most stores run both.
Will the session numbers match my Shopify admin?
Close, but rarely identical. Every vendor counts sessions and filters bots slightly differently. Large gaps mean something is misconfigured; small ones are normal across the whole category.
Can I get the data out?
Yes — MCP integration exposes your store data to Claude, Cursor and ChatGPT, so you are not limited to the reports we shipped.
Analytics that finishes the sentence
Install DynoWeb and see the why behind the numbers you already have.